While grown-up TV is increasingly having to vie for attention with video games, the Internet and mobile phones, children aged eight and under are still a fairly captive audience for television.
就在成年人电视节目不得不日益使用视频游戏、网络和移动电话来吸引眼球时,8岁或更小的孩子们仍然是相当被动的电视观众群。