split testing:if you require sales copy, you should only work with a web copywriter with knowledge in split and multivariate testing.
分离测试 :如果你需要销售文案,你应该找一个了解分离测试和多元测试的知识的文案。
moving from copywriter to project manager could mean more money.
从广告撰写人跳到项目经理就意味着薪水更高。
after a few unhappy postwar years in academia, heller worked as a copywriter at places like look and wrote a number of derivative but promising short stories.
战后的几年海勒经历过几年不太满意的写作生涯,他曾在《形象》杂志当了一段时间的广告撰稿人,写出过几篇虽然很游离但还算大有前途的短篇小说。
kristen fischer is a copywriter and author from new jersey.
本文作者kristenfischer是一位来自新泽西的文案和作家。
the client「s in-house copywriter who takes month to write content unsuitable for the web or even human consumption.
客户花费了上个月来的内部文案不再适合于网络,甚至不适合人的消费习惯。
this is where the smart copywriter becomes a marketer.
这里就需要体现营销者比聪明的广告文案高明之处了。
george’s youngerbrother, a copywriter in new jersey, said george was eventually foundto be mentally retarded but has not been examined for his disabilitysince childhood.
乔治的弟弟,在新泽西的一名广告文员,说虽然乔治最后被检查出智力发育迟缓,但小时候并没有检查出有问题。
it is possible but rare to find good web copywriters with poor technical skills. a competent web copywriter will know html and feel comfortable inside your client」s cms.
可能是有的,但很少找到一个优秀的文案却对技术一无所知的人。一个称职的网站文案大都会知道了解html, 对客户的cms系统感觉良好。
an experienced copywriter will know how to capture your client’s tone of voice and deliver improved sales for their business.
有经验的文案甚至知道如何捕捉你的客户的语音语调从而完善客户的销售业务。
the successful copywriter is a master of apposite and evocative verbal images.
成功的广告文字撰稿人是贴切且能引起共鸣的大师。
conversely, janet vetter, who used to have a full-time job as a copywriter for a magazine in new york, lost her job and now moves between part-time and freelance work.
相反,曾经作为纽约某杂志的全职广告写作者janetvetter却丢了工作,如今做着一些兼职,或者自由职业。
with a static page, your copywriter can merely edit the html file containing the page's content and change it -- adding a keyword to the title, for example.
对于静态页面,文字编写人员只需编辑包含页面内容的html文件 ——例如,在页面标题中添加关键词。
if you require sales copy, you should only work with a web copywriter with knowledge in split and multivariate testing.
如果你需要销售文案,你应该找一个了解分离测试和多元测试的知识的文案。
you can ensure you work with the best team, every time, by choosing the copywriter you work with.
选择合适的文案,能保证跟你一起工作的是最好的团队。
a competent web copywriter will know html and feel comfortable inside your client’s cms.
一个称职的网站文案大都会知道了解html, 对客户的cms系统感觉良好。
while most anyone can write a paragraph describing a given amenity or room type, a professional copywriter will do it in a way that’s easy to understand and targeted to the right traveler.
也许谁都能给酒店的设施和房间类型写出一段话,但专业的作者写出来的才会更容易理解,也更具针对性。
right then, my boss, executive copywriter helen gurley, strode in.
接着,我的上司撰稿总监海伦·格丽快步到我身旁,问到.
the experienced web copywriter will speak articulately on the topic and should make proposals for testing that will increase conversion rates.
经验丰富的文案在这方面很有见地,能给出一些有助于提高转换率的测试建议。