the article defines the conception of disruptive innovation, latecomer firms and leap-development; the modes of leap-development of latecomer firms.
论文对颠覆性创新、后发企业和跨越式发展概念进行了界定,对颠覆性创新因子及后发企业跨越式发展模式进行了研究。
both the development of latecomer firms and internationally learning have served an increasingly vital part in the entrepreneur management field.
后进企业发展和国际化学习都是当前企业管理日益得到重视的研究领域。
the article analyzes the objective market and disruptive marketing strategy of amazon, so as to give good suggestions for latecomer firms in us china.
通过对亚马逊公司利用颠覆性市场营销策略实现自身跨越式发展的案例分析,以期为我国后发企业实现自身跨越提供借鑒。