英语释义

1. a mechanical device for secretly and dishonestly controlling gambling apparatus

2. an ingenious or novel mechanical device gadget

3. an important feature that is not immediately apparent catch
… few readers would look for a gimmick in an advertisement featuring airline schedules, but few would fail to look for the fine print in an ad announcing New Low-Price Fares.
— Robert L. Heilbroner

4. an ingenious and usually new scheme or angle
Even in professional careers, mere competence and craftsmanship is no substitute for a gimmick.
— James Poniewozik

5. a trick or device used to attract business or attention
a marketing gimmick

6. to alter or influence by means of a gimmick

7. to provide with a gimmick —often used with up

8. a method or trick that is used to get people's attention or to sell something

9. a method or trick used to get people's attention or to sell something

英汉例句

• regardless, the gimmicky new app would likely draw a crowd, making sure your band doesn「t go extinct.

  但不管怎么样，这个新奇的应用肯定能帮你拉来一大帮人，给你的乐队聚集人气。

• our design philosophy is that function always comes first , there is no compromise in this principle. we are not about color palettes and gimmicky technology.

  我们的设计理念就是功能永远第一，在这个原则下没有任何妥协。我们不是在做调色板和「花哨科技」。

• there are only two things riskier than being innovative: being gimmicky and doing nothing.

  只有两件事比创新的风险更大：夸耀噱头和什么也不做。

• gimmicky special agencies cannot make upfor a justice system filled with crooked, timid or inexperienced judges and prosecutors.

  现行司法体制内的检诉人员尽是些缺乏公正、胆识和经验的角色，华而不实的特别机构对此无法根治。

• reid」s savings includes a gimmicky $1tn from ending the wars in iraq and afghanistan, but house republicans had also claimed the same figures in the earlier ryan budget.

  （reid的削减开支包括结束伊拉克和阿富汗的战争以节省宝贵的一万亿美元，不过众议院的共和党也在早些时候的ryan方案中提出过同样的数字）。

• this 10x-zoom model includes one gimmicky extra (a database of pictures of some 10, 000 tourist landmarks) and a more practical addition (a one-button panorama-creation mode).

  这台机子有10倍变焦，并且有一个额外的噱头（一个有10000个旅游地标照片的数据库）和一项更实用的功能（一键全景合成模式）。

• the survey results provide a gimmicky glimpse into cultural psyches in the g-2 nations.

  这两项调查结果可以巧妙地让人管窥到美中两国的文化气质。

• though the chinese do eat peculiar creatures, it「s becoming increasingly gimmicky these days, and the vastmajority have never eaten dog – nor wantto.

  尽管中国人的确会吃一些稀奇古怪的东西，但是现在却越来越只是一种噱头了，而且绝大多数人也从来没有吃过狗肉--也不想吃。

• but there are also a lot of ways to do this that aren」t gimmicky and don「t make you feel like you」re selling yourself out to make a buck.

  之类的）但也有一些不那么噱头并让你觉得在贱卖自己的方法能让你赚到一桶金。

• this is not some crazy idea or gimmicky technology solution.

  gamesthatgive不是疯狂的想法或者是没有效果的技术方案。

• when twitter first hit my radar screen sometime back in 2007, i (like many others) immediately dismissed it as a gimmicky little time-waster with no real value.

  早在2007年，当twitter第一次走进我的视野时，它当即便被包括我在内的很多人否定了。我觉得这只不过是个用来打发时间的小玩意儿，没什么价值。

• a gimmicky or imbalanced team relies on one powerful tactic to win.

  投机取巧的团队依靠单一的强力战术制胜。

• facebook it「s that 70% of the people come back to the site everyday and making sure that that remains, not just because we」re doing some gimmicky thing.

  每天有70%的人来登录,并且要保持这一状态，靠得不是噱头和花招。

• great judgment: gimmicky lauper went nowhere, while madonna grew, flourished, metamorphosed and became an international star of staggering dimensions.

  伟大的评价：狡猾的露波哪儿也没去，当麦当娜成长，成熟，变质然后成为一个多栖国际明星。

• unfortunately, like so many other gimmicky diets, this is just too good to be true and currently there is zero scientific evidence that there are any foods that are actually 「negative calorie」.

  很遗憾，和其他很多关于饮食的噱头一样，负热量食物的概念过于理想化了，现在也没有任何食物被科学证实是真正的「负热量」。

• it「s not a gimmicky feature, it」s more of a core part of an nba basketball game that is missing right now.

  这不是一个噱头式的功能，它更核心的一部分，nba篮球游戏，是失蹤了。

相似词

artifice(Artifice)人名；(葡)阿蒂菲塞

device装置；策略；图案；设备；终端

dodge(Dodge) （美）道奇（人名）

fetch取来；接来；到达；吸引

flimflam胡说，胡扯；欺骗；荒唐

gambit话题；开始；以取得优势的开局棋法；开场白

jig（使）上下急动；跳吉格舞；（为工厂或车间）装配夹具；用拟耳手钩钓鱼

juggle歪曲；欺骗；尽力同时应付

knack诀窍；本领；熟练技术；巧妙手法

play演奏；玩耍；上演；参加比赛

ploy由横队变为纵队

ruse(Ruse)人名；(罗、塞)鲁塞；(英)鲁斯

scheme搞阴谋；拟订计划

shenanigan恶作剧；诡计

sleight(Sleight)人名；(英)斯莱特

stratagem策略；计谋

trick(Trick)人名；(英)特里克

wile诡计，阴谋